trace translation on log-log plot

If I click and hold the mouse cursor over a graph trace, I can translate it graphically. This affects the X or Y offset (found in the Modify Trace Appearance dialog). Is there a shortcut/graphical way to modify the X or Y Mult value (the multiplicative factor)? I have data on a log-log plot, where a multiplicative factor is more useful than adding or subtracting an offset.

Thanks
jtigor
If you haven't already found the answer to your question, enter displayhelptopic "trace multipliers" on the command line.